Recent Facebook ads

Hey readers, 

So since our business is in Advertising I thought I would share some of our recent advertising results and what I found interesting about them. These ads both link to WordPress.com run websites. TeawithTracy.ca & Toronto-Businessphere.com 

Tea with tracy

Successful Ad: “Love the tea you drink.” Is a very powerful wording to accompany this ad. We are actually trying to tell the audience what they will feel by purchasing some of my mother’s Tea products. This had a higher engagement than the ad below at 3% rounded up. 

What was surprising? Most of the engagement was from males, which was not the intention as the ad was set up to appeal to females. This could be for a variety of reasons including gifting, the fall of hyper masculinity & the LGBT inputs that were put in to the ad targeting. 

 

Ad 1

Failed ad: Service based promotion targeted towards businesses is difficult to make interesting. I think this advertisement could of been made better by trying evoke some kind of emotion in the audience member who viewed this ad. 

Another fault was we accidentally hit for this promotion to run for 3 days which slowed its exposure on Facebook. 

We also should of focused on our service line instead of the administrators. Part of the reason we did focus on the administrators was because the content running with them on the website was the highest rated content. However a Features & Benefits ad would probably be more effective in the future. 

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3 Amazing things you didn’t know about Canada’s Governor General Julie Payette.

Governor General.jpeg

 

Blogged by Ashton Deroy: July 13th 2017, I am reading the huffington post for the first time ever about Canada’s amazing governor general Julie Payette. In case you didn’t know, this woman has lived an incredible life. Apart from being in the government she is a philanthropist, an advocate for positive technological movements & a lifetime explorer. Here are three things you didn’t know about Julie Payette.

  1. Julie Payette was the first Canadian woman to go to the International Space Station in 1999. She went up a second time in 2009.
  2. Payette was awarded an honorary doctorate of science (DSc) from the University of Lethbridge in 2005. (According to WikiPedia)
  3. Although she is a woman governor general she is not the first woman to hold this role. Julie Payette is the fourth woman to hold the role of governor general in Canada.

To conclude Julie Payette is an incredible woman with a spectacular adventure that lead her to being Canada’s fourth woman to hold the title of Governor General. However I am a huge fan and I do hope this is not the last time we do see her in the news. As you know from previously reviewing Space Between Us & comments on space documentaries on YouTube. I am a huge fan of space travel in both fiction and real life. Which has made me a fan of Julie Payette.

 

CHIASSON, PAUL . “Julie Payette Named Next Governor General Of Canada.” Huffington post. N.p., 13 July 2017. Web. 13 July 2017. <Huffington Post article >. This is the article that taught me about the incredible journey of Canada’s fourth female governor general Julie Payette from space to government. This article highlights some but not all of this woman’s incredible life journey to being appointed Canada’s governor general. The article was published by PAUL CHIASSON/CANADIAN PRESS and I have to say for the Huffington Post it is a well written article. Previously in other political coverage I have accused this Newspaper of being sensationalist and bluntly wrong in some cases.

 

Wikipedia. “Julie Payette.” Wikipedia. N.p., 13 July 2017. Web. 13 July 2017. This is the Wikipedia article that informed me about Julie Payette’s educational background, honors achieved & Space flight experience. From this Wikipedia entry you can really gather more on Julie Payette’s incredible journey to such an honorable position within Canada. Wikipedia is a website with multiple contributors per entry so we were not able to include an author credit to this as Wikipedia indexes multiple references, from multiple contributors to ensure accuracy of Wikipedia entries.


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Should Toronto Privatize waste collection? Video forum

Click the light blue text for written articles on mentioned topics. 

John Tory don’t privatize waste collection!  :

Click to see our personal letter to city council. 

The commuter problem: https://toronto-businessphere.com/2017/01/13/torontos-commute-problem/

Tegan Tuesday: https://toronto-businessphere.com/2017/01/17/tegantuesday-social-media-interview-with-tegan/

The Commuter Problem: https://toronto-businessphere.com/2017/01/13/torontos-commute-problem/

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Sponsorship is $650 for exclusive content features on our articles moving forward + Prominent menu feature on the website, social media information release and a thank you for supporting small scale journalism as a public social media release. 

Release is Facebook promotion with content boosting. 


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Email Ashtonderoy@gmail.com